I don't know Billy, we are the same age. It might work for a small portion of our age group 35-50 who grew up as a fan of, and love the sport of drag racing. I don't believe (JMHO) that the types of things you mention would draw in new fans from a younger demographic. That's what is needed. Each generation finds its niche for what gets them excited. In today's under 30 group ... its all about the X Games and other types of extreme sports. Guys like Travis Pastrana and Shaun White are becoming the idols of today's younger generations. My boy will stay up until 1am on New Years Eve to watch Pastrana jump over something, but he won't watch 2 minutes of a drag race.
By way of comparison, if you grew up in a house where your Dad was a baseball or football fan, in most cases the chances are you became one as well. Maybe you rooted for a different team, but you were a fan nonetheless. More than likely, our kids are doing the same thing. I don't think that necessarily translates out in Motorsports. I am a product of my Dad bringing me to Drags starting at a very young age. Naturally, I caught the bug. But I think this is becoming less and less common with kids of today.