None
Nitro Member
Why would any company that does not need to spend money on advertising do so on a sport that nobody watches? If NHRA didn't pay ESPN to show the races, there would be no sponsorships at all most likely.
Yates last event (1 Viewer)
- Thread starter Jer
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knightrider
Nitro Member
And there lies a major problem. Of coarse, it could be worse. Just check out IHRA'S t.v. times
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jackass
Nitro Member
Funny thing this past weekend at the IHRA race in Rockingham... i ran into a couple old PR buddies... from my Cup and Busch days.... they currently rep some of the big sponsors in the NHRA... i asked them what they were doing here.. and i qoute..." We looking at options where the company is wanted and welcome.... not just their check books"...
i got a feeling some interesting things are about to happen...
Billy
i got a feeling some interesting things are about to happen...
Billy
mick
Nitro Member
as would mr. schumacher and mr. force in their respective classes.
also hope that jim yates can find a way to stay out there.
pete
Nitro Member
Hey Billy, were these guys there for that amazing daytime qualifying round Saturday? If they were, they probably ran to their cars. The Fuel cars were pitiful. Six funny cars, and none made it through under power. Eight diggers, and, if I recall correctly,only Cannon went down at a blistering 4.90 et. Quite a show.
Even more reason to thank the Multi-millionaires in this sport like Evan Knoll, Connie Kalitta, Don Schumacher, Forrest Lucas, Ken Black and others who spend Unbelievable amounts of $$$ on this sport!
Zak
Nitro Member
There's Evan Knoll, Forest Lucas and then everyone else...Even more reason to thank the Multi-millionaires in this sport like Evan Knoll, Connie Kalitta, Don Schumacher, Forrest Lucas, Ken Black and others who spend Unbelievable amounts of $$$ on this sport!
Those 2 are in a class all their own when it comes to support of drag racing. <--note the period!
More than Drag Racing pay to be on TV and my point about Wal-Mart and others is they have crushed more companies than I care to count that were more racing friendly. Now we have all the big and little dogs drinking from a much smaller water bowl becuase of companies like Wal-Mart. It is all about supply and demand. Nascar is starting to lose its following. If you look more and more teams are having problems with $$$'s and head count at some races are down. The aveage family of 4 can't afford tickets, travel and food for a weekend. The demo's on NASCAR is the aveage fan will spend $245.00 on race day. That number is a little old but it includes the ticket, parking, food & drinks and the all important t-shirt or other item. Throw 2.90 a gallon for gas and a family of 4 is spending $1000.00 dollars for a NASCAR race. That "Tony Stewart" says is rigged with all the late yellows for junk on the track.
So with all this said. What to do. SUPPORT the poeple that support your sport and help others see that they can get a good deal for there money here.
Just my 2 1/2 cents
jackass
Nitro Member
Hey Billy, were these guys there for that amazing daytime qualifying round Saturday? If they were, they probably ran to their cars. The Fuel cars were pitiful. Six funny cars, and none made it through under power. Eight diggers, and, if I recall correctly,only Cannon went down at a blistering 4.90 et. Quite a show.
Actualy they were there for 4 days... And there is lot alot more to it that blistering times to them and the companies they represented... they watched the fans... the IHRA's officials.. and the way the two intertwined....
like i said stay tuned.. it could get interesting....
Billy
pete
Nitro Member
Billy, I'm not bashing IHRA, I grew up going to their races. But how long will the fans put up with performances like Saturday afternoon? Maybe they don't care. Maybe they will, eventually. Maybe IHRA needs to switch to all evening sessions for qualifying and elims. I know I would love it. Would also like to see them go back to Darlington. But, we will be back to the Rock in October.
I believe that a strong business to business effort needs to be undertaken by the NHRA. I mean, for example, that Powerade's parent, Coca-Cola, could undertake to engage in some joint marketing effort with one of the many restaurant chains that use Coke products, exclusively.
We have seen this kind of thing when a team honors a particular sponsor or product which is not a major sponsor. I believe, CSK did this with a particular brand of parts supplied by one of the companies whose products they sell. Another example would be the combination at Kalitta Motorsports which put DHL on Scott's car and which, I believe, grew out of an existing business relationship with Kalitta Air.
These deals don't have to take the form of major sponsorships of individual teams. Special sponsorships like the Full Throttle Pit Crew Championship and the Budweiser Shootout demonstrate ways in which a sponsor can contribute.
Imagine how much stronger the LODRS series would be if a major fast food chain would become the "presenting sponsor" and assist by publicizing the events in each community.
We will also do well if we remember to give the sponsor more than they paid for. Many of us who post here are racers in our own right and have sponsors for whom we try to return big rewards even when their contribution is relatively small. We are a dedicated bunch and the Pros that I know are, as well.
I'm not here to defend Wal-Mart, but they put no one out of business - their customers did!
The sponsors and the fans are our customers.
Cheers,
Ed
We have seen this kind of thing when a team honors a particular sponsor or product which is not a major sponsor. I believe, CSK did this with a particular brand of parts supplied by one of the companies whose products they sell. Another example would be the combination at Kalitta Motorsports which put DHL on Scott's car and which, I believe, grew out of an existing business relationship with Kalitta Air.
These deals don't have to take the form of major sponsorships of individual teams. Special sponsorships like the Full Throttle Pit Crew Championship and the Budweiser Shootout demonstrate ways in which a sponsor can contribute.
Imagine how much stronger the LODRS series would be if a major fast food chain would become the "presenting sponsor" and assist by publicizing the events in each community.
We will also do well if we remember to give the sponsor more than they paid for. Many of us who post here are racers in our own right and have sponsors for whom we try to return big rewards even when their contribution is relatively small. We are a dedicated bunch and the Pros that I know are, as well.
I'm not here to defend Wal-Mart, but they put no one out of business - their customers did!
The sponsors and the fans are our customers.
Cheers,
Ed
