The biggest takeaway for me regarding these numbers is only 11% of the viewers are in the coveted 18-49 demo. This ratio is by far the lowest on the entire list and gives a clear picture of the age demogrqphic for the NHRA. Im 38 and I love this sport, but the leaders need to really focus on any marketing scheme available to reach out to younger viewers. I feel that if they don't and just maintain the status quo then the sport will eventually dry up. I got into the NHRA by actually going to the winternationals 12 years ago and seeing it for myself, my direct/inditect family never followed it. I really think NHRA needs to reach out to younger and even middle aged people and create incentives to get them in the door.