I don't intend to sound neagtive in fact until the countdown thing I was usually an nhra cheerleader but when my sport is being sabotaged and the intergrity of the championship being comprimised....well I get a little worked up
I think we have the best sport in the world. Now granted I'm speaking the choir here as we are all die hard fans here but the effort to grow the sport is important.
I think the 2 sanctioning bodies need to work together on some things. On their websites they should list any track (approved as there are some unsafe tracks out there) not just nhra on their site or ihra on theirs. To get people to the track is a very important and seemingly overlooked need. Promote racing your own street car, I do and its a blast. You'd be surprised how many people become fans because they went to a local track on a regular weekend and either watched sportsman guys or were able to enter their daily driver in something. From there they learn of tv coverage of the pro's and a new fan is born. I don't mean it as an insult but ihra is a minor league in comparrision to nhra. They could work on developing some type of relationship that could help each of them. Think busch series to nascar or minor league baseball to the mlb. For nhra the I side goes into markets that we are not in. Several Canadian stops, Michigan, the Northeast and Oklahoma. TV coverage should include mentions about getting out the your local track, also most casual fans have no idea about sportsmen racing, do a sportsman spotlight on the regular broadcast. Explain bracket racing, peole look at me cross eyed when I tell them I race my car until I explain bracket, now I have people who want to go race their car even though they are not fans (at least not yet, I'm still working on it)
Ticket prices- I am very grateful that kids tickets are less money, that is a huge help on families going to the track and getting kids hooked young makes them lifelong fans (I am an example of that) However to get a first timer to shell out $50 is a bit steep. I've had several people who I've talked into going but they think $20-25, when I drop the price on them they are turned off.
Live coverage as much as many people want this I don't think our sport is well suited for live coverage. Maybe the final round but that is it and with the timing of a whole day of events it would be torture trying to get things lined up right to show the finals live. Obviously it would be at the end of the show so what happens if the fc oil down, you have a 20 minute clean up, does coverage overlap then? Do they bounce back when the tf runs? I think tape delaying and packaging the show as they do now into a 3 hour show is perfect. I also think they need to aim at a certain time slot. Its rough from week to week remembering if its on at 5 or 11 or anywhere in between. I doubt nhra really has much control over that as it would be an espn2 call.
product placement- sell our stuff in walmart and more then just shirts. I used to have drag racing sheets on my bed as a kid and beachtowels and such now you can't find any of that. Also we need to aim more stuff at kids, hook em young.